Steiff "Button in Ear" is the fascinating development of a brand, which today is a symbol for the highest quality toys has become. "For children only the best is good enough!" This philosophy of company founder Margarete Steiff is also the basic idea of Steiff Collection, the classic and functional children's clothing for little personalities.

High comfort, a careful selection of materials and a function-oriented design are obliged to the name "Steiff button in ear". The Steiff teddy bear is a symbol of tradition and classic in a positive way, innovative design, harmonious colors and lovely design make the Steiff Collection a desireable brand for litlle and grown-up personalities.